BVG / Pride Recruiting

BVG was aiming to hire people on the CSD Pride 2022 in Berlin. As an employer BVG, always stays gender and choice neutral to their employees.

We designed an illustrated kinky QR code that directs people to the job application page.

This was the last project we worked together with Maxim Weinstein, Andy Tran and Manuel Fagir at BBDO Berlin.

A hand fan and a t-shirt is designed with the style of the kinky QR code.

Source: twitter.com/BVG_Unternehmen

ADC Germany 2023 - OOH / Silver

ADC Germany 2023 - DIgital OOH / Bronze